Salesforce.com is launching Salesforce Chatter, a new secure enterprise collaboration application and social development platform based on popular consumer social networks such as Facebook and Twitter.

Salesforce Chatter will enable enterprise collaboration and communication via familiar social networking features such as user profiles, status updates, real-time content feeds, interest groups and real-time connections to user Twitter and Facebook profiles. In addition, enterprise applications will have connectivity to content feeds so that updates from Salesforce clouds such as new leads or inventory alerts will be automatically available to all members of the Chatter network.

In addition, the Chatter development platform will allow developers to customize other enterprise applications to give them social networking capabilities. Prebuilt social components will ease the customization of other Force.com applications to work on the Chatter platform. Thus other applications on the enterprise can have social networking features such as user profiles and real-time content feeds built into them, allowing the entire enterprise to have the same basic foundation as popular consumer social networks. Chatter will be accessible via mobile device as well as desktop…Read more

The 140 character micro blogging service on Thursday launched a Japan-based version of Twitter. Its entrance marks a remarkable history into a country popular U.S Social networks like Facebook and MySpace are yet to capture real audience.

Japanese Twitter is far more exciting that English twitter for so much can be said in Japanese characters. The company is serious about expanding greatly in Japans waters and eventually into other territories around the world.

Twitter’s Cofounder Biz Stone who was present at the launch in Tokyo said “It’s an excellent opportunity for us to see where we can go in Asia in general because Japan represents a leading edge, with advanced mobile usage”.

Over the next few months the company will roll out the site in Spanish, German, French and Italian.

Japanese’s celebrities, politician, newspapers, radio stations and companies eager to take advantage of twitter’s marketing potential are starting to sign up.

According to Digital Garage’s Rocky Eda, the key expansion in Japan is to develop a locally friendly mobile platform. Japan has a high percentage of mobile users and most twitter users access the service via their mobile phones. Mobile-based writers account for 40 percent of regular blogging in Japan and about a quarter of Mixi users rely on their mobiles to update their pages.

While Twitter already operates a mobile site in English, many of its features are incompatible with Japanese language usage. Instead, many mobile users here had been relying on third-party platforms like “movatwitter.”

The new Japanese mobile version was jointly developed by Twitter and Digital Garage, and is compatible with the country’s major carriers and the quirks of the local market. Emoticons can be embedded into messages, and users can directly update their profile without having to turn to their PC.

Yukari Matsuzawa, Twitter’s Japan country manager, says that users — and their own ingenuity — will ultimately determine Twitter’s fate in Japan.

“As Japanese people creatively start to use Twitter, it will help define what the tipping point will be,” she said. “It will be a combination of excellent innovative users in Japan, as well as more celebrities and influential people.”… Read more

A newcomer to the crowded ranks of the capital’s social media arrives this week: after establishing themselves in a number of large American cities, Foursquare launches in London today.

A “location-based social networking site wrapped in a social-gaming paper“, Foursquare allows users to ‘check-in’ at various points around the city using a mobile device, updating friends and contacts of their whereabouts, and slowly build up points and ‘badges’. At its essence, it allows you to build up a real-time itinerary, listing all the places you’ve been across town, and share that information with friends. Wondering if that gallery opening is worth going to? You can use Foursquare to see if any of your mates have been, and get the low-down from them. …Read more

Carabiner Communications, a public relations firm that serves start-up and fast-growth technology companies, today announced a new social media and video service, SocialConnectorSM, to help clients build and integrate social media tools and content into their online communications campaigns.

The firm has named Kathy Cabrera as director of new media to lead the rollout of the new service to clients and account teams…Read more

The official release of Socialtext Signals introduces the same micro-blogging style of open sharing that today’s popular public tools offer, but keeps the conversations secure within the framework of the organization. Unlike standalone “Twitter-clones,” Socialtext Signals(TM) provides an integrated user experience for social messaging across the Socialtext platform, such as the ability to Signal in context of wiki editing…Read more

Mnemos 2.0, the social network where professionals share their tips and knowledge by Balthazar recently launched a new version for its users. The new version comes as improvement of the previous release. It presents members with faster navigation to answers to questions in the cases database, which is a unique feature on mnemos using vidoes cases tagged situations.

Members can now access cases directly from their profile page. Other improvements include …Read more

Back in November, people-search sites Reunion.com and Wink announced that they would be merging, and now it’s happened: the sites have rebranded as MyLife, which can search over 60 social-networking sites (over 750 million profiles, the company says) and other information resources on the Web.

Among those social networks it can search are MySpace, Facebook (well, the public profile listings thereof), LinkedIn, Friendster, AOL’s Bebo, Microsoft’s Windows Live Spaces, Yahoo, and Twitter…Read more