Archive for the ‘ Hot in Social Media ’ Category

ilearningglobal

Social media has cut through so many industries including the Learning industry. iLearningGlobal.tv recently launched its massive Leaning 2.0 platform. A learning service tailored to training and self development of today’s businessmen and women. The platform comprises of faculty blogs, high definition video podcast, audio podcast, e-books and all social tools that provide interactivity between faculties and registered members. It is sure the biggest Learning service today on the internet.

iLearningGlobal is a community of world top speakers, authors and trainers. With names like Brian Tracy, Libby Gill, Teri Murphy, Don Hutson, Patricia Fripp, and many more, you can’t afford to be anywhere else, but on iLearningGlobal.

In today’s competitive business world there’s no better way to stay ahead of your game than adding more value to yourself through continuous learning. iLearningGlobal has simplified this by bringing Learning 2.0 closer to all high minded thinking individuals, granting 24 x 7 access learning from anywhere in the globe via the internet.

Amazingly registered iLearningGlobal members get rewarded for introducing friends, families or co-workers who get registered as well. Cool deal I must say. It’s learning and income earning as well. Better still you can join Brian Tracy and others on iLearningGlobal to learn business success skills ranging from various topics.

The service is open to companies as well as individuals who would want to take advantage of real time training for its employees by industry experts at a lower and flexible price through iLearningGlobal’s Edge and premium packages.

iLearningGlobal is transforming the future of learning. Take a look  and join iLearningGlobal here.

-Paulette.

Luxury Brands Must Embrace Social Networks as Major Drivers of Customer Relationships, According to Luxury Institute’s WealthSurvey “Social Networking Habits and Practices of the Wealthy”.

The objective and independent New York City-based Luxury Institute (www.LuxuryInstitute.com) released its latest WealthSurvey today documenting the Social Networking Habits and Practices of the Wealthy.

According to a sample of more than 400 high net-worth consumers, social networking sites are now mainstream channels of interaction for wealthy consumers of all ages:

--  Membership in social networking sites has increased significantly
    since early 2008 from 60% to 72% of wealthy consumers. Wealthy consumers 55
    years of age and above have participation levels of 62%.

--  Facebook, LinkedIn, and newcomer Twitter have shown the strongest
    growth in that timeframe.

--  One out of four (24%) wealthy social networkers say they would be
    likely to join a community dedicated to a luxury brand that is sponsored by
    the brand, and 20% would join an independent luxury brand community not
    sponsored by the brand.

--  Nearly one in five social networkers belong to a social shopping site.
    Ideeli and Rue LaLa are the most popular.

--  More than 40% of wealthy social networkers say they do notice
    advertiser brands on social networking sites they visit.

--  Thirteen percent of social networkers have joined a group that is
    based around a product/service or a brand. Of these, more than one-third
    were solicited via email or other form of communication.

“As the luxury industry tries to reinvent itself, we continue to provide the only unbiased and objective research that helps the industry see where wealthy consumers are going and where the industry needs to follow,” says Milton Pedraza, CEO of the Luxury Institute. “Our research indicates strong participation among wealthy consumers in all key evolving areas of social networking. Although no one can predict the new innovative forms of interaction that will take place online, it is clear that social networks will serve as central and irreversible conduits for consumer-to-consumer and consumer-to-provider cooperation and value creation in the near future. We are seeing more leading luxury brands embrace social media, but the overall luxury industry continues to lag to its own detriment.”

A national sample of more than 400 wealthy American consumers was surveyed online by the Luxury Institute. The Institute’s respondents had an average weighted household income of $415,000 and an average weighted household net-worth of $4.9 million. Survey results are weighted to match the profiles of the latest Survey of Consumer Finances from the Federal Reserve…Read more

The takeover of administration rights to a large number of Facebook groups by an organization that calls itself Control Your Info is just one example of the many security issues facing social-networking sites in general and Facebook in particular, according to experts.

Indeed, this nontechnical exploit can be called a benign example of what is at risk if better controls aren’t put in place. Control Your Info hijacked almost 300 groups by simply taking over unadministered groups. Dave Amsler, the cofounder and CIO of Foreground Security, said the illegitimate administrators have access to profile information, e-mail addresses and other data that members have provided. He pointed out that credit-card numbers aren’t involved…Read more

Social networking sites like MySpace, Facebook, and Twitter, are not just for teens anymore. For anyone who’s ever felt like a number when it comes to a customer service issue, social network platforms are increasingly becoming a powerful way to broadcast bad business.

We’ve all been there – trying to fix a problem and getting nowhere. One Newark resident finally vented his frustration over an outrageous water bill increase right into the Twitter universe, where thousands of other voters could see. That got Mayor Cory Booker’s quick attention. …Read More

Ford and Ford Fiesta agents are definitely doing something right. A journey which started on the ever-expanding social media with more than 4,000 applications submitted, with an excess of 640,000 views of applicant videos on YouTube. The Ford Fiesta also is gaining attention on Facebook and Twitter, with more than 300 fans on the Fiesta Movement Facebook fan page and more than 600 followers on the @FordFiesta Twitter account.

“We got a tremendous response from consumers, a lot of exciting people decided to apply,” said Sam De La Garza, small car marketing manager. “Choosing the 100 agents is a critical step in the movement, pulling us one step closer to getting people in the vehicles.”

The Fiesta Movement campaign is squarely aimed at Millennials, the next-generation consumer group born between 1979 and 1995. These consumers, which will total 70 million drivers by 2010, use social media daily and offer a prime opportunity for Ford to tap into a group that hasn’t yet established brand loyalty. According to statistics from a Microsoft study on Millennials, each day 77 percent use Facebook, MySpace or other social networking sites and 28 percent access a personal blog.

“Our group of agents is a broad cross section of people from across the country who are active in all areas of the social media space,” said Connie Fontaine, Ford’s brand content and alliances manager. “It’s a strong team across social networks that are geographically and occupationally diverse.”

The chosen agents are socially vibrant, unique and able to tell a good story. They come from all across the country and work in a variety of occupations. But most importantly, they have established social networks with a strong Web presence. Most have hundreds, if not thousands, of Facebook friends. There also are thousands of people following them on Twitter.

“We’re engaging outside sources that live in this space to make sure we are pushing the limit as far as we can,” said Fontaine. “By working with them, we will maximize the exposure of our content online, while at the same time receiving valuable feedback from the agents about our new car.”

Wanna cruise with this Fiesta trend setters, follow the Fiesta movement on:

YouTube: http://www.youtube.com/fiestamovement

Flickr: http://www.flickr.com/photos/fiestamovement

Facebook: http://www.facebook.com/pages/The-Fiesta-Movement/73386615309

Twitter: http://twitter.com/fordfiesta

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 Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, today announced a new feature for Omniture SiteCatalyst customers that allows online marketers to measure brand activity on the popular microblogging site Twitter. In addition to delivering new insights to marketers, this announcement demonstrates the power of the recently announced Omniture Genesis APIs, which allow developers to integrate Omniture’s open platform with external sources for a deeper view into the expanding influence of online business — in this case an important measure of consumer sentiment around brands and product…Read more

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TEKgroup International, Inc. has developed an integrated social media package for their TEKmedia Online Newsroom software product. The social media upgrade will ease the burden of overseeing and following viral messages for communicators and journalists respectively.

The features of the social media package enable communicators to create opportunity for their messages to spread quickly and inexpensively. Visitors can transfer or share content from the online newsroom to their individual social media accounts,…Read more

 

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Kogi the Mexican-Korean taco truck restaurant is doing very well with its strong web ingredient, Twitter. Hungry Los Angelenos Kogi followers  are able to get regular updates on the arrival of their favorite tasty hot taco. Although being in the catering business Kogi has done very well using social media in its business and has become ‘America’s first viral eatery’. 

Telling your friends what you are up, or what you are doing has become a tradition. Its normally interesting just reading status updates. No wonder this microblog of 140 characters is doing magic for both business and just leisure spenders. So many discussions are going around how Twitter seems to be ruling the web interactivity. The article ‘Twitter: Is Brevity The Next Big Thing?’ caught my interest. I think you should read through.

Everyone who is into web trends is Twitting. Daily activities are announced on Twitter. CNN uses it to send out headlines. Bloggers send out blog post updates using it. Facebook is taking a cue from Twitter in sharing. Twitter is definitely growing fast. You should probably create an account if you don’t already have one.

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